Advertising

Criteo Setup

Send product views, carts and purchases to Criteo for retargeting and sales measurement.

What you'll need

Partner IDRequired

Your Criteo partner (account) ID, for example 12345.

Step-by-step setup

  1. Find your Criteo Partner ID in your Criteo account.
  2. In TrakIt, open Integrations > Criteo, enter the Partner ID and save.
  3. Choose your events and save.

Events sent by default

These are pre-selected when you connect Criteo. You can change them on the platform's page in TrakIt.

From TrakIt's server
PurchaseRefund

Unaffected by ad blockers and browser limits.

From the browser tag
Page viewCollection viewProduct viewAdd to cartCart viewCheckout startedPurchase

Sent with the visitor's consent when Respect User Consent is on.